7 Reasons Why Ranking Top On Google Is Gold

No 6 is for Medium writers

Ilam Padmanabhan
5 min readSep 24, 2022
Why should you get to the first page of Google results? Photo — Pixabay

If you are grinding your backsides off on Medium or a similar platform, you may be wondering how important it actually is to rank on the first page of Google search results.

After all, if your work is good and if your followers on one platform love your work, what does it matter if you rank on Google or not?

Medium doesn’t pay for external views yet, so what’s the loss?

Let’s take a look at some of reasons why this is flawed thinking.

Benefits of being on the first page of Google Search Results

1. You’ll get more traffic

This one is pretty obvious, but it’s still worth mentioning. If you rank on the first page of Google for a particular keyword or phrase, you’re going to get a lot more traffic than if you rank on the second page or beyond.

People simply don’t click through to the second page of Google results very often.

In fact, according to a study by Chitika, the first result on the first page of Google search results gets 33% of all traffic for that particular keyword.

--

--

Ilam Padmanabhan

Love to read and write about Software Engg, Agility, QA, Future of Humanity, AI, Books, Travel, Politics, Climate Change, Personal Finance, Writing & Life!